The students of Spelman College are having a happier holiday season now, thanks to the Ford Motor Company and the Ford Fund. Spelman College won this year’s HBCU Community Challenge, a contest that asked historically black colleges and universities to create community outreach programs that help with mobility, alternative energy, sustainability, and have a systematic approach to solving community needs.
Spelman’s program will teach people in the local West End Atlanta area how to grow vegetable gardens right in their own homes. The program will create a new, more accessible, and healthier stream of food options for the community. “We received a great deal of quality proposals this year,” said Shawn Thompson, manager, Ford Multicultural Marketing. “It was extremely hard to narrow the submissions down to the top three, and even tougher to select the winner this year.” Spelman beat out Florida A&M and Bethune-Cookman University to take home the prize from Ford.
However hard it was to choose a winner, here at Palmetto Ford we are proud of the choice the Ford Fund made. Spelman’s program educates and betters the community and thereby creates a brighter future for that area. By the same token, Ford is continually looking to educate and better its own community and in turn put out even better products in the future. Come see us at Palmetto to learn more.